11× benchmark
Computer Science
Unit 01
1.14%
Click-through rate
$0.54
Cost per click
1,122,863
Impressions
12,535
Clicks
Digital marketing · full service
The traditional channels, run by the team that builds AI systems.
Paid search, programmatic, paid social, and creative, planned and run in-house with no agency markup. The people who plan a campaign are the people who run it, and the same team engineers the AI visibility work, so your media and your content pull in one direction.
What do the marketing services cover?
Four channels, one in-house team, no agency markup.
Paid Search (PPC)
Google and Microsoft Ads planned, run, and optimized in-house. Built to convert, not just spend, including the new AI-surface placements Google is opening.
How we run paid searchProgrammatic Display & Video
Precision display and video across the open web, bought on an enterprise DSP seat with no agency markup, optimized in real time.
How we buy programmaticPaid Social
LinkedIn, YouTube, TikTok, Meta, and X campaigns run by operators, not dashboards, with creative we make ourselves.
How we run paid socialCreative Studio
Our own animated HTML5 display units, designed and built in-house in Google Web Designer, native to the ad network and built to beat the benchmark.
Inside the creative studioThe creative lab
Real delivered units, live, with the numbers attached.
These are actual animated HTML5 display units we designed, built, and ran, embedded here exactly as they shipped. Display ads benchmark at 0.05 to 0.10% click-through; these averaged 1.47% across 2.14 million impressions.
27× benchmark
Healthcare
Unit 02
2.66%
Click-through rate
$0.23
Cost per click
266,727
Impressions
7,098
Clicks
16× benchmark
Public Service
Unit 03
1.56%
Click-through rate
$0.39
Cost per click
751,198
Impressions
11,746
Clicks
2.14M
Impressions
31,379
Clicks
1.47%
Average CTR
0.05–0.10%
Display benchmark
How does this fit the AI work?
The media buys the moment. The content wins it.
Paid media puts you in front of a buyer today; the content engines and SEO & AI Visibility work earns the recommendation that closes them. One team runs both, so the campaign language, the landing pages, and the content AI reads all say the same thing.
One team for the media and the machine.
Book a consult and we'll walk your channels: where your spend goes today, what our in-house team would run differently, and how the AI visibility work multiplies what the media buys.